The National Society of Black Wedding and Event Professionals (NSBWEP) wants you to join us in CHICAGO for our FRIENDSGIVING EDITION with guest speaker, CHANNING MULLER of DCM Communications, for “THE” Most Common Marketing Pitfalls Event Pros Make…How to Resolve with Effective Solutions.”
In the fast-paced world of weddings and events, even seasoned professionals struggle to master marketing that drives business growth. Channing will dive into the most common mistakes event pros make—from spending too much time (or money!) on the wrong marketing platforms to missing opportunities for content capture—and provide you with actionable solutions to fix them.
Walk away with practical strategies to strengthen your digital presence, enhance client relationships, and focus your efforts where they matter most.
Learning Objectives:
1. Identify Common Marketing Pitfalls that event pros face and how they impact your bottom line.
2. Implement Effective Solutions to improve your marketing and streamline efforts.
3. Optimize Your Digital Presence to attract and engage your ideal clients.
4. Strengthen Client Relationships through clear and consistent communication.
Get ready to transform your marketing, attract your ideal clients, and take control of your business growth.
SEATED DINNER | NETWORKING | INTERACTIVE ACTIVITIES | EDUCATION
REGISTRATION:
NSBWEP MEMBERS: $55 | STUDENT MEMBER: $10 | NON-MEMBERS: $55 (Friendsgiving Rate)
AFTER 5PM, OCTOBER 28TH ….
NSBWEP MEMBERS: $65 | STUDENT MEMBER: $10 | NON-MEMBERS: $75
SPONSOR PARTNERS:
COMING SOON!
ABOUT OUR SPEAKER:
Channing Muller has a diverse background of more than 23 years experience throughout the communications, sales and event industries. After getting her professional start in journalism (newspaper, magazine and online), she moved into the worlds of public relations and advertising, which parlayed themselves into sales.
With a desire to round out her communications experience, Channing secured a leadership marketing position at a top software company. This allowed her to continue honing her skills in graphic design, marketing strategy, sales enablement, business development, and event planning directly from the CEO, Chief Marketing Officer, and more in the C-Suite. Those experiences led to the creation of DCM Communications, a full-service marketing & communications agency, in 2014 serving the Washington D.C. event industry.
Since then, Channing has worked to pass her (and our ever-growing team‘s) knowledge of effective marketing, PR and sales techniques onto event professionals and small business owners across the country through our service offerings.
