“Longevity in the Events Industry” with Marcy Blum

Building a Sustainable Business that can Thrive for Years to Come

“Longevity in the Events Industry” with Marcy Blum



NSBWEP Members – Complimentary | Non-Members $25.00

Achieving longevity goes beyond short-term success…It’s about building a sustainable business that can thrive for years to come. Join NSBWEP in a fireside conversation with Marcy Blum, internationally sought-after event planner & entertaining expert, who has sustained a successful business in this industry for 35+ years. We are going to dive deep into how she has sustained success over time and the strategies she has developed for her brand.

Learning Objectives:

  • Creating the Power of Longevity
  • Understanding Longevity in Business
  • How to Adapt, Innovate, and Create Value for your Customers in order to achieve Longevity
  • How to Focus on Customer-centricity
  • What it means to Never Compromise on Your Values
  • You Can’t Do It Alone
  • Choose People Who Embody Your Values – Hire Top Talent
  • How to Get Your Team Engaged In Your Vison of Longevity

About Our Speaker:

MARCY BLUM is an internationally sought-after event planner & entertaining expert who, with over 35 years of experience, crafts events with sanity, humor, innovation, and style. With attention to detail and flair for the unimaginable, Marcy creates events that stimulate the senses and awe guests while creating a seamless and enjoyable experience for clients.

A graduate of the prestigious Culinary Institute of America, Marcy is able to blend the tenets of theater, cuisine, décor, and atmosphere into every event she creates – establishing herself as an “eventiste” for her combination of artistry and practicality.

Marcy not only has been named a top planner in the world by both Vogue & Harpers Bazaar; she’s also been featured in countless publications, most notably People, The New York Times, Vanity Fair and Women’s Wear Daily. She’s also appeared on television shows such as on Oprah, The Today Show, Good Morning America, Rachael Ray Show, and several Japanese TV shows where she had absolutely no idea what they talked about.

Date: August 15, 2023
Duration: 1 Day